Artificial intelligence is reshaping how e-commerce brands grow, engage, and sell online. According to industry reports, AI adoption among online retailers has surged by more than 270% in the last three years and Shopify merchants are leading this evolution.
Today’s AI-powered Shopify apps automate repetitive tasks, enhance personalization, and optimize store performance. From content generation to visual merchandising, these latest Shopify apps launched in 2025 are helping brands create faster, sell smarter, and retain customers longer.
What Are the Best New AI Tools for Shopify Stores?
If you’re wondering what are the best new AI tools for Shopify stores or which AI content generation apps can simplify your workflow, here’s a look at eight must-try innovations shaping the future of digital retail.
1. Omakase.ai – Your AI Voice Shopping Assistant
What if every customer could talk to your Shopify store and get the perfect product recommendation instantly?
Omakase.ai is one of the most advanced AI-powered Shopify apps of 2025, bringing voice commerce to online retail. It integrates with your product catalog and allows customers to speak naturally, asking for recommendations, comparing items, or finding the right size.
Why It Stands Out
Creates a voice-first shopping experience that feels personal and intuitive.
Uses AI to understand context and recommend products in real time.
Boosts conversion rates by turning browsing into interactive conversations.
Best For
Stores with large or complex catalogs, such as electronics, home décor, or fashion, that want to stand out with a futuristic shopping experience.
2. Doran – Shoppable Videos and Reels
In 2025, video isn’t just for engagement, it’s for conversion. Doran lets your customers shop directly from your videos.
Doran transforms how brands use video by turning reels and product demos into shoppable experiences. With AI video tagging, it identifies items shown in videos and links them directly to product pages. Visitors can watch, tap, and buy — all within the same frame.
Why It Stands Out
Bridges the gap between social media and e-commerce.
Converts user-generated content (UGC) into sales-ready media.
Uses AI analytics to track which videos drive the most engagement.
Best For
Fashion, beauty, or lifestyle brands that rely heavily on visual storytelling and want to use videos to enhance product discovery and conversion.
3. Picjam – AI Fashion Photography Generator
Skip the studio. Let AI create stunning, brand-ready visuals for your Shopify store.
Picjam is one of the most innovative AI content generation apps for Shopify. It uses AI to generate professional-grade product images and model shots for fashion retailers. Simply upload a basic image and the app produces polished visuals with consistent lighting, realistic models, and aesthetic backgrounds.
Why It Stands Out
Cuts photo shoot costs and turnaround time dramatically.
Maintains brand consistency across all visuals.
Offers multiple creative options for different campaign styles.
Best For
Apparel and accessory brands that frequently release new collections and need high-quality, on-brand visuals quickly.
4. Shopify Knowledge Base – AI-Ready Store Information Hub
Even the smartest AI assistant is only as good as the information it’s trained on; this app makes that foundation flawless.
The Shopify Knowledge Base app helps brands build a structured, searchable data hub containing FAQs, shipping details, policies, and product info. This data feeds directly into AI tools like chatbots, customer assistants, and site search functions.
Why It Stands Out
Improves accuracy and reliability of AI-generated responses.
Enhances SEO through schema-rich, structured content.
Reduces repetitive customer queries and manual support work.
Best For
Medium and large Shopify stores using multiple AI tools that need a single, reliable source of truth for product and policy information.
5. Melingo AI – Intelligent Sales Agent
Imagine if your store had a tireless salesperson who never sleeps: that’s Melingo AI.
Melingo AI is one of the most practical AI-powered Shopify apps for 2025, designed to assist customers instantly while improving sales efficiency. The app uses natural language processing (NLP) to understand buyer queries, showcase products, and help shoppers find the right fit — all through an intelligent chat interface. It’s like having a smart, always-available store representative built right into your website.
Why It Stands Out
Automates customer engagement, helping you close more sales.
Delivers real-time product recommendations and stock updates.
Multilingual capabilities let brands serve customers worldwide.
Best For
D2C brands and multi-category stores that receive high daily traffic and need quick, personalized responses without expanding their support teams. Melingo AI combines customer support and sales automation, making it one of the best new AI tools for Shopify stores looking to increase conversion rates.
6. Convi – AI Chatbot & Helpdesk
Automate your customer support without losing the human touch, Convi’s AI does it beautifully.
Convi merges AI-powered chat with a smart helpdesk platform built for Shopify. It automates up to 70% of routine customer queries, from “Where’s my order?” to “How do I return this item?”. Convi integrates directly with your Shopify dashboard, pulling real-time order data and product information to give fast, accurate answers.
Why It Stands Out
Combines chatbot efficiency with live human escalation when needed.
Uses generative AI to craft brand-aligned, conversational responses.
Supports omnichannel communication across web, email, and social.
Best For
E-commerce businesses scaling customer service operations. For merchants wondering what are the best new AI tools for Shopify stores that balance automation with empathy, Convi delivers a perfect mix of speed, accuracy, and tone.
7. Noryx – AI Growth & SEO Companion
SEO, automation, and smart analytics; all powered by AI to help your store grow organically.
Noryx is one of the most advanced Shopify AI tools of 2025, focused on optimizing your store’s visibility and content strategy. It automatically generates SEO metadata, image alt text, and structured data to enhance search rankings. Beyond that, it uses predictive analytics to identify underperforming products, optimize stock levels, and suggest pricing adjustments.
Why It Stands Out
Saves hours of manual SEO and product optimization work.
Improves organic reach through AI-written tags and descriptions.
Offers actionable insights into inventory and performance trends.
Best For
Growing Shopify brands with large product catalogs aiming to improve organic traffic and automate backend operations. For stores looking for AI content generation apps that go beyond text to deliver data-driven growth, Noryx is a strong contender.
8. Mearch AI – Smart E-Commerce Chatbot
Personalization meets prediction, Mearch AI turns customer chats into intelligent, data-driven shopping experiences.
Mearch AI uses generative AI and behavioral analytics to power real-time, contextual conversations. It doesn’t predicts what the customer might want next. Integrated with Shopify checkout, it recommends upsells, adds items to cart, and even provides shipping updates within chat.
Why It Stands Out
Learns from every interaction to improve personalization.
Reduces drop-offs by assisting through the buying journey.
Offers advanced analytics to measure engagement and conversion.
Best For
High-engagement Shopify stores that prioritize personalization and customer retention. Mearch AI is among the latest Shopify apps leveraging predictive AI to build lasting relationships and increase lifetime value.
Why Use AI-Powered Shopify Apps?
In 2025, the e-commerce landscape moves too fast for manual management. AI-powered Shopify apps help store owners save time, cut costs, and make smarter business decisions. From generating high-converting visuals to automating chat support and SEO, these Shopify AI tools optimize every stage of the customer journey.
They not only improve operational efficiency but also enhance personalization, giving shoppers tailored recommendations, faster responses, and a better overall experience. By integrating the latest Shopify apps, brands can focus on creativity and growth while AI handles the heavy lifting behind the scenes.
How to Choose the Right AI-Powered Shopify Apps?
With hundreds of AI-powered Shopify apps available, choosing the right ones can feel overwhelming. Start by identifying the problem you want AI to solve — do you need faster customer support, better visuals, or smarter marketing automation?
Next, look for apps that integrate seamlessly with your store’s workflow and don’t slow down site performance.
Check user reviews, pricing tiers, and scalability options before committing long-term. Most importantly, ensure the tool aligns with your brand voice and customer expectations.
The latest Shopify apps should simplify your operations, not complicate them. Choose tools that offer measurable impact like higher conversions, faster response times, or improved retention.
App Name | Primary Function | Best For |
Omakase.ai | Voice- and chat-based shopping assistant | Stores with large catalogs (fashion, home décor, electronics) |
Doran | Shoppable videos and reels | Fashion, beauty, and lifestyle brands |
Picjam | AI-powered fashion photography generator | Apparel and accessories retailers |
Shopify Knowledge Base | Structured AI-ready data repository | Medium to large stores with AI integrations |
Melingo AI | Intelligent sales and chat automation | Multi-category or high-traffic stores |
Convi | AI chatbot + helpdesk automation | D2C and growing e-commerce stores |
Noryx | SEO and growth optimization AI | Brands focusing on organic growth and efficiency |
Mearch AI | Predictive shopping chatbot | Personalized, high-engagement Shopify stores |
Transform Your Post-Purchase Experience with Dyrect
All these AI-powered Shopify apps revolutionize how customers interact before purchase but what happens after the sale matters even more. That’s where Dyrect steps in.
Dyrect is a post-purchase engagement platform designed for modern consumer brands. It helps you:
Simplify product registration to capture first-party customer data.
Streamline warranty management with real-time claim tracking.
Enhance the ownership experience through personalized engagement.
By combining Shopify AI tools with Dyrect’s smart post-purchase ecosystem, brands can reduce CAC, increase CLTV, and build long-term loyalty.
Explore Dyrect’s solutions to turn every sale into a lasting relationship.
Key Takeaway
Each of these Shopify AI tools brings a unique capability; from voice-powered discovery and automated visuals to predictive engagement. Together, they form a powerful AI ecosystem that can streamline operations, personalize user journeys, and boost conversions across your store.
If you’re just starting out, tools like Doran, Melingo, and Convi offer instant customer-facing results. For scaling brands, Noryx and Shopify Knowledge Base strengthen your long-term content and automation strategy.
